But bottle it up and send it overseas and it seems you can charge a fortune.
Apparently the Claridge, an expensive London hotel, thinks so. They have established a 'water menu' featuring 30 brands of bottled water from around the world. And New Zealand's 420 Volcanic is at the top of the list - as most expensive. Get this, you will pay $55NZ for 420 mls of pure New Zealand water...
Other New Zealand brands on the menu are cheaper. Waiwera and Antipodes brands sell at a mere $24NZ.
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